Tan Chong has its history in the 1950's starting in Singapore and Malaysia.  Tan Chong International (0693) was listed on the Stock Exchange of Hong Kong on 7 July, 1998.  It is a major motors, property and distribution company which operations in Hong Kong, Singapore , China, Brunei and Thailand.

Tan Chong is a well established business with strong balance sheet and a firm reputation of excellent customer service.

About The Logo

The logo reinforces and portrays the Asian origin of Tan Chong International, its strong heritage and trusted reputation.

The calligraphic strokes lend a uniquely human touch to the logo, bringing to mind personalized service and customer-orientedness.

The strokes trailing off at the end exude a dynamic feel, symbolizing Tan Chong International as an ever-progressing and vibrant entity.

The typeface of 'Tan Chong' is carried through from the former logo, symbolic of a continuation of the legacy that it has built over the years.

About The Colour

- Communicates the finest quality

- Contributes to equilibrium - suggesting stability and control

- Depicts wealth, sophistication, intelligence and dignity

- Associated with royalty